Tuesday 26 April 2011

Raiffeisen Bank - Zurich The Cool Hunter





 Financial institutions once occupied the most prestigious and opulent buildings and locations in every city and town. They oozed intimidation, grandeur and wealth. Then banks became nameless and faceless boxes, one or more in every block, just like franchised fast-food chains. And then it seemed we’d soon have no physical banks at all, only banking machines and online banking.

But now we are starting to see banks that seem to want to talk to us again. It seems that they want to make us feel welcome, actually wanting to appeal to customers again.


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