Sunday 15 January 2012

Caixa Forum - Herzog De Meuron







A magnet
The CaixaForum is conceived as an urban magnet attracting not only art-lovers but all people of Madrid and from outside. The attraction will not only be CaixaForum's cultural program, but also the building itself, insofar that its heavy mass, is detached from the ground in apparent defiance of the laws of gravity and, in a real sense, draws the visitors inside.

A new address for the arts
The CaixaForum-Madrid stands on an advantageous site facing the Paseo del Prado and the Botanical Garden vis à vis. This new address for the arts is located in an area occupied until now by unspectacular urban structures, the Central Eléctrica Power Station, and a gas station. The classified brick walls of the former power station are reminiscences of the early industrial age in Madrid, while the gas station, a purely functional structure, was clearly out of place. Like a vineyard that could never develop its full potential because it was planted with the wrong grape, this prominent location could not develop its full potential. The demolition of the gas station created a small plaza between the Paseo del Prado and the new CaixaForum in the converted power station..

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